Keynote: Álvaro Carrillo de Albornoz. Managing director. Institute of Hotel Technology (ITH)
Moderate: Rafael Luque. Member of the Executive Committee of AEHCOS
- Gerardo Romero. CEO of Lynka
- Gonzalo Armenteros. President of SOHO Boutique Hotels
- Pilar Herrero. Design manager at Marriott International
- Pablo Gancedo. HCP Madrid