Research and innovation institutions develop technologies that need to be validated by the market to have real market-uptake potential. They take technology-driven decisions instead of making market-driven ones. They need to confront them with potential clients to increase their impact on the market. During this session, panelists will present and discuss the Test-Before-Invest Concept done via an Expression of Interest (EOI) mechanism to scout and select early adopters, success cases from the European project INTEGRADDE and how to build a success community of early adopters. Join this session and learn how to become a Tech Transfer champion!
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